SaaS metrics 2.0
Read Kyle Polar's piece on "Your guide to SaaS metrics 2.0 - the case for next era metrics playbook in the age of product-led growth".
As I’m off the grid this week (hiking in the Swiss alps, the country I grew up in), I’m keeping it simple.
recently wrote a great guide to SaaS metrics 2.0 that are highly relevant for any PLG, vertical SaaS and usage-based software business.Or to put it in his own words:
We’ve grown accustomed to the traditional set of SaaS metrics as just part of how to operate a SaaS business. It’s hard to conceive of what to do without metrics like CAC payback, LTV:CAC, average ACV, or the magic number.
Here’s the thing: the traditional SaaS metrics playbook can be extremely misleading when it comes to managing a PLG, vertical SaaS, or usage-based software business. (Aka, it’s misleading for the majority of new software businesses being founded today.)
Read his full piece here:
findfunding.vc ⭐ funder spotlight
findfunding.vc is our open sourced database of early stage VCs to help founders find the right investors. Check it out.
Immigrant founders looking for their first investor:
Starting a company is hard. Finding the right partners from the get-go can be a game changer.
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This week's findfunding.vc spotlight is on Manan Mehta from Unshackled Ventures. He is:
🕶️ SF based
💌 Tries to respond to every pitch (cold or warm)
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Nothing is too early for Unshackled as they work to remove financial and immigration constraints for immigrant founders. This results in referrals often stating that they are the trusted, consistent and best place for immigrants to start and scale.
For more, check out our funder spotlight card below along with Unshackled's profile on findfunding.vc
Until next week,
Pascal